Reuters · October 14, 2026
The Knot Worldwide Agrees to Acquire Zola, Two People Familiar With the Deal Say
- The Knot Worldwide has agreed to acquire Zola, according to two people familiar with the deal cited by Reuters.
- Zola will continue to operate as a standalone brand and will become the 14th brand in The Knot's portfolio, the people said.
- The deal is subject to customary closing conditions, including any required regulatory clearances, the people said; financial terms were not immediately available.
- Zola launched in 2013 and raised $100 million in a Series D financing round in 2018 at a reported valuation of around $600 million.
- The Knot is owned by investment firm Permira, which has been invested in the company since 2018.
Deal details via two people familiar with the matter, as reported by Reuters; The Knot, Zola and Permira declined to comment, according to the report. This card is based on the accessible portion of the article only. Original headline: "The Knot Worldwide to acquire Zola in wedding platform union, sources say".
Removed: descriptions of the companies as leading brands and framing about technological transformation, except for the documented launch of an app within ChatGPT attributed in the report.
